[Infographic] A Brief History of Digital Video


[Infographic] A Brief History of Digital Video.

Thomas Edison’s Black Maria was the first film production studio in the world. Residing in West Orange, New Jersey, it was lit with a retractable roof and filmed magic shows and vaudeville performances starting in 1893. About 119 years later, we have video cameras in our pockets in the form of smartphones and tablets, tiny camcorders, 3D cameras for stunning HD movies, and every variety in-between. Film and video were some of the greatest inventions of the 20th century, truly changing how the world saw itself. The digital era has made video ubiquitous, leading to services, like YouTube, that give people the ability to chronicle every last second of their lives, for all to see. How did we get to this point?

The International Telecommunications Union (ITU), the United Nation’s specialized agency for information and communication technologies, created the first digital video standard in 1984, known as H.120. Resolutions maxed out at 175×144 pixels. H.120 eventually led researchers to find a way to compress bitrates, which later led to the ability to stream video.

Compression came in 1988, again from the ITU. H.261 was the real catalyst into the era we know today. Resolution came in at 352×288 and streamed between 40Kbits per second and 2Mbits per second. Three years later came AVI (audio video interleave) from Microsoft as a video container for Windows. Anybody that dealt with AVI in the early 1990s can tell you it was perhaps one of the biggest pains ever to deal with. But it was innovation.

Big leaps would come throughout the 1990s. MPEG-4 and high-definition standards would emerge, making it possible to move from video cassette to DVDS, and later deliver streaming the way we know it today.

The infographic below from Real Networks (itself a pioneer in the era of digital video) shows the evolution of digital video from the early 1980s to modern day. Moving pictures have come a long way since Edison and Black Maria.

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Hugues Rey. 20 années de passion et d'expérience dans le monde des agences médias et digitales. Hugues started his career in 1992 at Mindshare, where he morphed from a TV buyer into Head of Research. He moved to Initiative (Media agency) in 1998 where, after 2 years of leads in the R&D Department, he set up the digital planning and buying unit: FastBridge. His next move, in 2007, was internal in the IPG Group: Head of Digital Europe – Middle East – Africa. He finally joined Havas Media in 2010 as CEO. Hugues was from 1999 to 2011 Chairman of the Internet Comite of the CIM (Centre d’Information sur les Medias). He is now Charirman of the TV Comite. He is also founding father, Past-President & member of the board of the IAB Belgian Chapter. As from november 2012, Hugues is also president of the United Media Agencies (UMA). Hugues gives frequent lecture at  Belgian universities & schools. In 2012, he started a full week of lecture about Digital Communication in Saigon City (Vietnam). Moreover, International conferences speeches is one of his hobbies.

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Posted in Marketing/Advertising x Facts/Figures, TV

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"I am a bridge" is my personal blog project where I share some news around my professional environement.

Keywords are mash-up, ethic, mobile, technology, cross-over, social network, advertising, marketing, POE, …

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