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Les smartphones prêts à suggérer les plats qui vous plairont

Les smartphones prêts à suggérer les plats qui vous plairont. Un individu prend une photo de son plat dans un restaurant parisien. Cette pratique s’appelle le «Foodporn». Crédits photo : ANA AREVALO/AFP Des applications de restauration récoltent maintenant assez de données

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Posted in foursquare, Mobile Apps, Mobile Marketing, POE

Infographie | Les réseaux sociaux favorisent l’achat en ligne

Infographie | Les réseaux sociaux favorisent l’achat en ligne. Publié le 05/03/2014 par Thomas Pike Quatre membres d’un réseau social sur dix ont déjà acheté un produit qu’ils avaient liké ou partagé sur Facebook, Twitter ou Pinterest. Et le délai demeure assez bref

Posted in Facebook, foursquare, Social Media, Social Network, SoLoMo, Twitter

Social Media Center |Social Media Life Cycle » Social Media Center |

Social Media Center |Social Media Life Cycle » Social Media Center |. Explanation The Social Media Life Cycle provides an insight into the stimuli that propels the process of converting content and conversations – via transactions – into recommendations. The real

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Posted in Facebook, foursquare, Social Media, Twitter

Facebook domine le partage social, Pinterest roi du e-commerce et Google+ ne décolle pas

Facebook domine le partage social, Pinterest roi du e-commerce et Google+ ne décolle pas. Facebook domine le partage social, Pinterest roi du e-commerce et Google+ ne décolle pas Sommaire : Gigya vient de publier son rapport trimestriel d’analyse des contenus partagés

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Posted in E Business, Facebook, foursquare, Google

Mobile Photo Sharing Ecosystem – Business Insider

Mobile Photo Sharing Ecosystem – Business Insider. BI Intelligence The digital camera feature has been a major driver of mobile phone sales for a decade. But Instagram’s sale to Facebook last year was a watershed moment for the mobile photo-sharing industry. Among

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Posted in Android, Facebook, foursquare, Mobile Apps, Mobile Marketing

15 stations Vélib’ habillées aux noms d’accrocs

15 stations Vélib’ habillées aux noms d’accrocs. AP La Mairie de Paris et JCDecaux célèbrent le 6e anniversaire de Vélib’ par l’organisation d’une opération inédite dans les rues parisiennes. Quinze stations Vélib’, parmi les plus fréquentées de la capitale, prennent

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Posted in foursquare

Havas Media Social Shopping with Facebook, Warby Parker and FaceCake

For more info, view the trend report at link.http://www.slideshare.net/havas-digital/global-media-trends-social-shopping

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Posted in foursquare, havas media, Social Media

Foursquare’s New App Coming Next Week

Foursquare’s New App Coming Next Week. For the past few days, foursquare has been teasing us with some screenshots along with some cryptic tweets, using the hashtag #allnew4sq. This of course means that the company is planning to drop a new

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Posted in foursquare

The Radical Growth of the App Economy [INFOGRAPHIC]

The Radical Growth of the App Economy [INFOGRAPHIC]. Since the launch of the first iPhone in 2007, the production and mainstream usage of smartphones has exploded. The device opened a world of innovation in mobile technology, which was soon followed by a

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Posted in Android, Augmented Reality, BlackBerry, foursquare, Marketing/Advertising x Facts/Figures, Mobile Apps, Mobile Banking, Mobile Marketing

BNP PARIBAS : 1ère banque en France à référencer ses 2250 agences dans Foursquare | Zone bourse

BNP PARIBAS : 1ère banque en France à référencer ses 2250 agences dans Foursquare | Zone bourse. BNP Paribas est la première banque en France à avoir référencé ses 2 250 agences dans Foursquare, le réseau social accessible depuis smartphone

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Posted in foursquare, Marketing/Advertising x Facts/Figures, Mobile Banking

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AMMA AWARDS 2013
Gala & Party - ImagibraineApril 24th, 2014
5 days to go.
Categories
IAB Atelier Advanced – Online Video
4.45 pm: What’s the future of video? – Hugues Rey (Havas Media)May 6th, 2014
16 days to go.
Iamabridge Community
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  • Nielsen TV: Every Day Counts in Radio December 30, 2013
  • Inflation in Ireland: Higher Food Prices Could Mean Fewer Indulgences December 30, 2013
  • Selling Online, Promoting Offline in Italy December 26, 2013
  • Handicapping the Impact of Christmas Music on December Radio December 24, 2013
  • Then and Now: A Look at How Australia’s Connected Consumers Have Changed December 23, 2013
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  • Article: Italy’s Smartphone ‘Second Screeners’ Visit Social Networks While Watching TV April 18, 2014
    Checking in on social sites is the most popular TV-related activity among smartphone users in Italy. And more than half of those who access social networks while viewing television click on ads there.
  • Article: What Is the Future of Proximity Marketing? April 18, 2014
    Proximity marketing isn’t new, but according to a new eMarketer report, the field is still new enough to make it extremely difficult to forecast. The only thing that everyone agrees on is that retailer uptake of new platforms will be limited to small-scale tests in 2014. Beyond that, opinions are split, with some expecting proximity platforms to transform co […]
  • Article: CMO One-to-One: Taco Bell’s Secret Sauce Might Just Be Mobile Marketing April 18, 2014
    Chris Brandt, CMO at Taco Bell, is calling the quick-service restaurant’s new breakfast items “innovation with a twist on the familiar.” That’s his plan in marketing too, by using Instagram and soon rolling out a mobile ordering app.
  • Article: Google’s Search Revenues Shift April 17, 2014
    Marketers are finding that Google’s Product Listing Ads (PLAs) perform better than regular paid search campaigns. As a result, they’re moving ad dollars from general paid search budgets toward PLA spending.
  • Article: UK Key Trends for 2014: Big Data—Much Talk, Little Action? April 17, 2014
    The notion of big data is a major challenge for UK advertisers, according to a new eMarketer report. The prospect of capitalizing on the mountains of digitally collected data available is compelling. But what data is most important, and how should it be analyzed? Many UK firms are taking some steps to master this, but it’s a slow process that demands time, m […]
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"I am a bridge" is my personal blog project where I share some news around my professional environement.

Keywords are mash-up, ethic, mobile, technology, cross-over, social network, advertising, marketing, POE, …

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