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Magnum lance Pleasure Hunt, réelle course vers le plaisir – Paperblog

via Magnum lance Pleasure Hunt, réelle course vers le plaisir – Paperblog. Après son clip très «  hollywood » avec Benicio Del Toro, Magnum, la marque de glace préférée des femmes fait son grand retour en invitant les internautes à jouer à un

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Posted in Facebook, FutureofMedia, Mash Up

The History of Collaboration [Infographic] – ReadWriteCloud

  via The History of Collaboration [Infographic] – ReadWriteCloud. The most compelling aspect of the infographic focuses on the ways collaboration can improve with ten common forms of recent effort.

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Posted in augmented reality, Mash Up

5 Unbeatable Types of Infographic + Free Tools to Create Them | Search Engine Journal

via 5 Unbeatable Types of Infographic + Free Tools to Create Them | Search Engine Journal. An infographic (information graphic) has been a very effective way to bait for links and social media votes for ages. Like anything else, it can

Posted in Mash Up

How Did Quora Get So Popular So Fast? « Sysomos Blog

via How Did Quora Get So Popular So Fast? « Sysomos Blog. How Did Quora Get So Popular So Fast? By Sheldon Levine – Thursday, January 6th, 2011 at 7:31 am   ShareThis If you’ve had your ear to the social

Posted in Mash Up, Search

Best of Mashable: 290+ Social Media Resources From 2010

via 290+ Social Media Resources From 2010. We’ve provided you with nearly 300 in-depth features, galleries and how-tos in the past year to help you navigate the social media world. Here you’ll find a comprehensive list of all of those

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Posted in Facebook, foursquare, Mash Up, Netlog, Social Media, Social Network, Twitter

SCVNGR Uses Google\\\’s Places Database for Aggressive International Expansion

SCVNGR Uses Google\\’s Places Database for Aggressive International Expansion via SCVNGR Uses Google\\\’s Places Database for Aggressive International Expansion. SCVNGR CEO Seth Priebatsch projects that the young location-based startup will hit one million members by year’s end. That aggressive prediction

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Posted in augmented reality, Digital Gaming, foursquare, havas media, hugues rey, Mash Up

Emakina about Viral Marketing – Très Belle synthèse

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Posted in Digital Advertising, FutureofMedia, Mash Up

Doodle 4 Lotus Notes

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Posted in Mash Up

10 bestq AR 4 Iphone – Source: Mashable.com

While Lawnmower Man may have led us to believe the future was a virtual one, it seems that in fact augmented reality (the overlaying of digital data on the real world) is where we’re headed. A buzz technology right now,

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Posted in Mash Up, Mobile Apps, Mobile Marketing

Case Study: Edinburgh International Festival – Twitter + I phone + …

Every August, the Edinburgh International Festival transforms one of the world’s most beautiful cities, presenting three exhilarating weeks of the finest creators and performers from the worlds of the arts – for everyone. Edinburgh’s six major theatres and concert halls,

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Posted in Local Media, Mash Up, Mobile Apps, Mobile Marketing, Social Network, Twitter

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AMMA AWARDS 2013
Gala & Party - ImagibraineApril 24th, 2014
6 days to go.
Categories
IAB Atelier Advanced – Online Video
4.45 pm: What’s the future of video? – Hugues Rey (Havas Media)May 6th, 2014
18 days to go.
Iamabridge Community
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  • Nielsen TV: Every Day Counts in Radio December 30, 2013
  • Inflation in Ireland: Higher Food Prices Could Mean Fewer Indulgences December 30, 2013
  • Selling Online, Promoting Offline in Italy December 26, 2013
  • Handicapping the Impact of Christmas Music on December Radio December 24, 2013
  • Then and Now: A Look at How Australia’s Connected Consumers Have Changed December 23, 2013
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  • Article: Italy’s Smartphone ‘Second Screeners’ Visit Social Networks While Watching TV April 18, 2014
    Checking in on social sites is the most popular TV-related activity among smartphone users in Italy. And more than half of those who access social networks while viewing television click on ads there.
  • Article: What Is the Future of Proximity Marketing? April 18, 2014
    Proximity marketing isn’t new, but according to a new eMarketer report, the field is still new enough to make it extremely difficult to forecast. The only thing that everyone agrees on is that retailer uptake of new platforms will be limited to small-scale tests in 2014. Beyond that, opinions are split, with some expecting proximity platforms to transform co […]
  • Article: CMO One-to-One: Taco Bell’s Secret Sauce Might Just Be Mobile Marketing April 18, 2014
    Chris Brandt, CMO at Taco Bell, is calling the quick-service restaurant’s new breakfast items “innovation with a twist on the familiar.” That’s his plan in marketing too, by using Instagram and soon rolling out a mobile ordering app.
  • Article: Google’s Search Revenues Shift April 17, 2014
    Marketers are finding that Google’s Product Listing Ads (PLAs) perform better than regular paid search campaigns. As a result, they’re moving ad dollars from general paid search budgets toward PLA spending.
  • Article: UK Key Trends for 2014: Big Data—Much Talk, Little Action? April 17, 2014
    The notion of big data is a major challenge for UK advertisers, according to a new eMarketer report. The prospect of capitalizing on the mountains of digitally collected data available is compelling. But what data is most important, and how should it be analyzed? Many UK firms are taking some steps to master this, but it’s a slow process that demands time, m […]
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About myself


"I am a bridge" is my personal blog project where I share some news around my professional environement.

Keywords are mash-up, ethic, mobile, technology, cross-over, social network, advertising, marketing, POE, …

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