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The Seven Success Factors of Social Business Strategy [INFOGRAPHIC] | Vala Afshar

The Seven Success Factors of Social Business Strategy [INFOGRAPHIC] | Vala Afshar. Vala Afshar CMO and Chief Customer Officer, Enterasys Networks Houston, we have a problem – a social business strategy problem. The era of social networking started in the

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Posted in Social Media, Social Network

Media organizations, changemakers, and brands create cross-platform storyworlds to drive participation, action and loyalty.

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Posted in Marketing/Advertising x Facts/Figures

Sh*t …

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Posted in Uncategorized

BBC Presentation – Future of TV – Orchestrated Media – New Gatekeepers in the Living Room Means More Disruption (Or Democratisation) of TV Industry

Related articles TV Buying Guide – John Lewis (johnlewis.com) The Gatekeepers Of Video Game Culture (kotaku.com.au) 5 Pitfalls of Democratisation (theengagingbrand.typepad.com) Why Apple’s TV Won’t Be Nearly as Disruptive as You Hope (theatlantic.com) Disrupt your industry [Mike Bailey] (ecademy.com)

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Posted in TV

Gartner Hype Cycle for CRM Sales, 2012: Sales Turns to the Cloud for Quick Relief – Forbes

Gartner Hype Cycle for CRM Sales, 2012: Sales Turns to the Cloud for Quick Relief – Forbes. Sales VPs for years have been test-driving SaaS-based CRM systems, piloting them with sales teams to see if using them leads to higher

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Posted in Marketing/Advertising x Facts/Figures, POE, Social Media

PSFK presents Future of Retail Report 2012

Related articles PSFK Picks: Seven Trends For The Future Of Work (psfk.com) PSFK’S Premiers Updated Future Of Retail Report July 17th, San Francisco (psfk.com) Preference-Driven Online Shopping – Glimpse Uses Facebook Likes to Create Custom Product Catalog (TrendHunter.com) (trendhunter.com) ‘Future

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Posted in FutureofMedia, Mobile Banking, SoLoMo, Tech Innovation

2H12: The State of Social Media & Social Media Marketing in the Second Half of 2012

Related articles Rich insights into the state of social media today (rossdawsonblog.com) Union Metrics Announces Record Growth for TweetReach (prweb.com) 2H12: The State of Social Media & Social Media Marketing in the Second Half of 2012 (slideshare.net)

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Posted in Facebook, Social Media, SoLoMo, Twitter

iSketchnotes from Content Marketing Strategies Conference 2012 with iPad app Paper

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Posted in Social Media, ugc

The Importance of SoLoMo !

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Posted in Mobile Marketing, Social Media, SoLoMo

Linkedin + Slideshare

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Posted in Social Media

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AMMA AWARDS 2013
Gala & Party - ImagibraineApril 24th, 2014
http://www.grp.be/fr/amma-awards/ Havas Media 3 Times Nominated
Categories
IAB Atelier Advanced – Online Video
4.45 pm: What’s the future of video? – Hugues Rey (Havas Media)May 6th, 2014
12 days to go.
Iamabridge Community
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  • Nielsen TV: Every Day Counts in Radio December 30, 2013
  • Inflation in Ireland: Higher Food Prices Could Mean Fewer Indulgences December 30, 2013
  • Selling Online, Promoting Offline in Italy December 26, 2013
  • Handicapping the Impact of Christmas Music on December Radio December 24, 2013
  • Then and Now: A Look at How Australia’s Connected Consumers Have Changed December 23, 2013
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  • Article: Germany's Teens and Digital Media: The Past 15 Years April 24, 2014
    A long-running study of teens’ media habits in Germany points at dramatic changes since 1998. In just a few years, the internet has grown from niche to mainstream, transforming media behavior.
  • Article: Augmented Reality Most Helpful Tool for CPG Shoppers April 24, 2014
    Few consumers use augmented reality tools when shopping for consumer packaged goods (CPG) via mobile, but those who do are finding them more useful than more popular tools such as mobile apps and websites. In fact, while sites are among the most-used CPG mobile shopping tools, few say they’re helpful.
  • Article: Consumers Frustrated by Stalling Mobile Video Ads April 24, 2014
    People are not too crazy about mobile video ads, according to a new eMarketer report, and data usage and stalling are among the top annoyances. To counter these issues, users are connecting with Wi-Fi when watching mobile video—and marketers should take note.
  • Article: In Brazil, Internet Claims Largest Share of Daily Time Spent with Media April 24, 2014
    Brazil’s consumers spend more time with the internet than any other medium each day. However, internet penetration in the country is still low compared with more developed nations, and residents are more likely to turn on the TV than log online on a daily basis.
  • Article: Women Account for Nearly Half of UK Mobile Gamers April 23, 2014
    Women in the UK are becoming more digitally enabled, according to a new eMarketer report. Gaming is one area where there has been a particular surge in interest, and female mobile gamers are very much on par with their male counterparts. On top of that, they’re more likely than men to play games on tablets.
About myself


"I am a bridge" is my personal blog project where I share some news around my professional environement.

Keywords are mash-up, ethic, mobile, technology, cross-over, social network, advertising, marketing, POE, …

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