Blog Archives

Dropbox moves beyond simple file management with social photo sharing, albums, and document previews | The Verge

Dropbox moves beyond simple file management with social photo sharing, albums, and document previews | The Verge. 17 inShare Dropbox has today unveiled two new products that attempt to reimagine what the cloud storage service is. The first relates to

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Posted in Social Media

Roundup of Big Data Forecasts and Market Estimates, 2012 – Forbes

Roundup of Big Data Forecasts and Market Estimates, 2012 – Forbes. From the best-known companies in enterprise software to start-ups, everyone is jumping on the big data bandwagon. The potential of big data to bring insights and intelligence into enterprises

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Posted in Big Data

Gartner Hype Cycle for CRM Sales, 2012: Sales Turns to the Cloud for Quick Relief – Forbes

Gartner Hype Cycle for CRM Sales, 2012: Sales Turns to the Cloud for Quick Relief – Forbes. Sales VPs for years have been test-driving SaaS-based CRM systems, piloting them with sales teams to see if using them leads to higher

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Posted in Marketing/Advertising x Facts/Figures, POE, Social Media

Evernote officiellement valorisée 1 milliard de dollars – LExpansion.com

Evernote officiellement valorisée 1 milliard de dollars – LExpansion.com. Le pense-bête universel et multi-plateformes a officialisé une levée de fonds de 70 millions de dollars. evernote.com Evernote, l’application de prise de notes (textes, photos, captures d’écran…), de pense-bête et de stockage

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Posted in Uncategorized

Cloud Communications And The Future of Marketing In The Post-PC World | TechCrunch

Cloud Communications And The Future of Marketing In The Post-PC World | TechCrunch DAN KAPLAN posted 10 hours ago Editor’s note: Dan Kaplan does Product Marketing for Twilio, which is hosting aconference on cloud communications in October. Follow him on Twitter @dankaplan. If you

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Posted in Marketing/Advertising x Facts/Figures, Mobile Marketing

The Truth About Cloud Economics – Drue Reeves and Daryl Plummer – Harvard Business Review

The Truth About Cloud Economics – Drue Reeves and Daryl Plummer – Harvard Business Review. Drue Reeves and Daryl Plummer | Comments (12) The financial reasons for the huge growth of cloud services seem crystal clear: cloud computing simply allows us to pay for

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Posted in Tech Innovation

The Cloud Brings Advertisers into Music Market – eMarketer

The Cloud Brings Advertisers into Music Market – eMarketer. APRIL 12, 2012  New opportunities arise to sponsor content and artists as streaming services gain users and listening hours A battery of disruptions have roiled the US recording industry and shrunk

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Posted in Music Industry Evolution

BlackBerry dans la tourmente, la saga continue!

(Mise à jour) BlackBerry dans la tourmente, la saga continue!. Via ZDnet Green SI par Frédéric Charles Après l’annonce Vendredi de mauvais résultats trimestriels et des pistes d’une nouvelle stratégie, de nombreux analystes ont annoncé la sortie de RIM du marché grand

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Posted in Android, BlackBerry, Marketing/Advertising x Facts/Figures, Mobile Apps, Mobile Marketing

MindMap: Enjeux du Cloud Computing

Capture d’écran 2012-04-01 à 18.58.04

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Posted in Big Data, Tech Innovation

[Infographie] Big Data, Gamification, Mobile,… : 2012, l’année de l’intégration | Websourcing.fr

[Infographie] Big Data, Gamification, Mobile,… : 2012, l’année de l’intégration | Websourcing.fr. L’année 2011 a été marquée par l’apparition de nouveau paradigmes sociaux et techniques. Nouvelles technologies, nouveaux usages, nouveaux modes de vie. Les derniers buzzword sont arrivés à maturité pour le plus

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Posted in Big Data, Marketing/Advertising x Facts/Figures, Mobile Marketing, Social Media, SoLoMo, Tech Innovation

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  • Nielsen TV: Every Day Counts in Radio December 30, 2013
  • Inflation in Ireland: Higher Food Prices Could Mean Fewer Indulgences December 30, 2013
  • Selling Online, Promoting Offline in Italy December 26, 2013
  • Handicapping the Impact of Christmas Music on December Radio December 24, 2013
  • Then and Now: A Look at How Australia’s Connected Consumers Have Changed December 23, 2013
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  • Article: Consumers Favor Small Businesses Because of Their Customer Focus April 21, 2014
    US consumers favor small businesses over larger companies due to the personalized experiences the former provides. On the other hand, prices have little influence on consumers’ decisions to go with small companies, with the majority actually willing to pay higher prices to support small businesses.
  • Article: Digital Grocery Shoppers in the UK Less Likely to Act on Impulse April 21, 2014
    There’s still a preference among grocery shoppers in the UK to shop in-store. However, digital grocery sales are rising rapidly, and when UK shoppers do shun the store, they tend to make fewer impulse purchases.
  • Article: Photos Cluttering Your Facebook Feed? Here’s Why April 21, 2014
    Photos are the top content posted by brand Facebook pages, grabbing the majority of shares. Because of this, they see far more action than posts that include other content types.
  • Article: What Is the Future of Proximity Marketing? April 18, 2014
    Proximity marketing isn’t new, but according to a new eMarketer report, the field is still new enough to make it extremely difficult to forecast. The only thing that everyone agrees on is that retailer uptake of new platforms will be limited to small-scale tests in 2014. Beyond that, opinions are split, with some expecting proximity platforms to transform co […]
  • Article: CMO One-to-One: Taco Bell’s Secret Sauce Might Just Be Mobile Marketing April 18, 2014
    Chris Brandt, CMO at Taco Bell, is calling the quick-service restaurant’s new breakfast items “innovation with a twist on the familiar.” That’s his plan in marketing too, by using Instagram and soon rolling out a mobile ordering app.
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"I am a bridge" is my personal blog project where I share some news around my professional environement.

Keywords are mash-up, ethic, mobile, technology, cross-over, social network, advertising, marketing, POE, …

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