Blog Archives

See How St. Vincent Doubled Her First Week Album Sales… | Digital Music NewsDigital Music News

See How St. Vincent Doubled Her First Week Album Sales… | Digital Music NewsDigital Music News. Thursday, April 17, 2014  by  Nina Ulloa Updated 4/18/14 11:30 AM PST. St. Vincent’s latest album St. Vincent came out on February 25th.  The Found Group ran the digital

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Posted in Big Data, Music Industry Evolution, POE, real time bidding, Social Media

The future of retail in 5 charts | Digiday

The future of retail in 5 charts | Digiday. For all the talk about “showrooming” and Jeff Bezos mercilessly pursuing world domination, e-commerce remains a fraction of the size of the good ol’ brick and mortar industry. But times are

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Posted in E Business, POE

Retailers lose 32pc of shoppers to in-store mobile use: study – Mobile Commerce Daily – Research

Retailers lose 32pc of shoppers to in-store mobile use: study – Mobile Commerce Daily – Research. By Michelle Saettler April 11, 2014 Tradedoubler research reveals that when smartphones are used in-store for product research, consumer shopping habits sway by 61 percent. With 32

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Posted in E Business, Mobile Marketing

Le m-commerce devrait encore progresser en 2014

Le m-commerce devrait encore progresser en 2014. ublié par Olivier Robillartle mercredi 09 avril 2014   Selon certains professionnels, le commerce sur les mobiles va connaître un nouvel essor cette année. La société spécialisée dans les coupons et bons plan RetailMeNot estime que

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Posted in Mobile Banking, Mobile Marketing

Historique, les 3 Suisses enterrent leur catalogue (Blog les Echos.fr)

Historique, les 3 Suisses enterrent leur catalogue. source: http://blogs.lesechos.fr/david-barroux/historique-les-3-suisses-enterrent-leur-catalogue-a14410.html#xtor=CS3-5 Par DAVID BARROUX | 18/03/2014 | 07:00 Le boom du e-commerce aura eu la peau du célèbre catalogue. <btn_noimpr style=”color: rgb(59, 58, 58); font-family: Arial, Verdana, sans-serif; font-size: 14px; line-height: normal;”> Petite révolution dans le

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Posted in E Business

Facebook domine le partage social, Pinterest roi du e-commerce et Google+ ne décolle pas

Facebook domine le partage social, Pinterest roi du e-commerce et Google+ ne décolle pas. Facebook domine le partage social, Pinterest roi du e-commerce et Google+ ne décolle pas Sommaire : Gigya vient de publier son rapport trimestriel d’analyse des contenus partagés

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Posted in E Business, Facebook, foursquare, Google

Regard sur le futur du commerce mondial

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Posted in Marketing/Advertising x Facts/Figures

Why Amazon Should Play Nice With Local Bookstores – Businessweek

Why Amazon Should Play Nice With Local Bookstores – Businessweek. By Nick Leiber Online stores, recommendation sites like Goodreads (which Amazon (AMZN) bought in March), and other sites in the virtual marketplace for books can’t produce the kind of sales driven by customers browsing

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Posted in E Business

[Infographie] Top 10 social des e-commerçants en France | AntVoice : Get more Business with Social Recommendation

[Infographie] Top 10 social des e-commerçants en France | AntVoice : Get more Business with Social Recommendation. AntVoice a réalisé une étude sur la présence des e-commerçants* sur les réseaux sociaux en France. L’objectif : identifier quels sont les acteurs les

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Posted in E Business

17 digital marketing and ecommerce trends for 2013 by Econsultancy CEO Ashley Friedlein

17 digital marketing and ecommerce trends for 2013 by Econsultancy CEO Ashley Friedlein.   Print Posted 08 January 2013 11:31am by Ashley Friedlein with 6 comments 0 inShare Following are my personal thoughts on what will be interesting and important in the world of

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Posted in Digital Advertising, E Business

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AMMA AWARDS 2013
Gala & Party - ImagibraineApril 24th, 2014
4 days to go.
Categories
IAB Atelier Advanced – Online Video
4.45 pm: What’s the future of video? – Hugues Rey (Havas Media)May 6th, 2014
15 days to go.
Iamabridge Community
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  • Nielsen TV: Every Day Counts in Radio December 30, 2013
  • Inflation in Ireland: Higher Food Prices Could Mean Fewer Indulgences December 30, 2013
  • Selling Online, Promoting Offline in Italy December 26, 2013
  • Handicapping the Impact of Christmas Music on December Radio December 24, 2013
  • Then and Now: A Look at How Australia’s Connected Consumers Have Changed December 23, 2013
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  • Article: Consumers Favor Small Businesses Because of Their Customer Focus April 21, 2014
    US consumers favor small businesses over larger companies due to the personalized experiences the former provides. On the other hand, prices have little influence on consumers’ decisions to go with small companies, with the majority actually willing to pay higher prices to support small businesses.
  • Article: Digital Grocery Shoppers in the UK Less Likely to Act on Impulse April 21, 2014
    There’s still a preference among grocery shoppers in the UK to shop in-store. However, digital grocery sales are rising rapidly, and when UK shoppers do shun the store, they tend to make fewer impulse purchases.
  • Article: Photos Cluttering Your Facebook Feed? Here’s Why April 21, 2014
    Photos are the top content posted by brand Facebook pages, grabbing the majority of shares. Because of this, they see far more action than posts that include other content types.
  • Article: What Is the Future of Proximity Marketing? April 18, 2014
    Proximity marketing isn’t new, but according to a new eMarketer report, the field is still new enough to make it extremely difficult to forecast. The only thing that everyone agrees on is that retailer uptake of new platforms will be limited to small-scale tests in 2014. Beyond that, opinions are split, with some expecting proximity platforms to transform co […]
  • Article: CMO One-to-One: Taco Bell’s Secret Sauce Might Just Be Mobile Marketing April 18, 2014
    Chris Brandt, CMO at Taco Bell, is calling the quick-service restaurant’s new breakfast items “innovation with a twist on the familiar.” That’s his plan in marketing too, by using Instagram and soon rolling out a mobile ordering app.
About myself


"I am a bridge" is my personal blog project where I share some news around my professional environement.

Keywords are mash-up, ethic, mobile, technology, cross-over, social network, advertising, marketing, POE, …

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