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Un comportement inadapté sur les médias sociaux favorise le boycott par les consommateurs

http://www.pbsoftware.eu/fr/files/presse/2012-11-PBS-Etude-Social-Media.pdf.     Près de sept consommateurs sur dix sont prêts à blacklister une marque ou un produit dont le marketing via les médias sociaux les agace • En 2013, les dépenses liées aux médias sociaux représenteront environ un quart

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Posted in Facebook, Social Network, Twitter

Half Of Facebook Pages Have Less Than 256 Fans

Half Of Facebook Pages Have Less Than 256 Fans. Etude extrêmement intéressante. Conclusion principale: 56% des Pages Facebook ont moins de 256 Fans. FYI – La page Havas Media Brussels en avait 283 ce 25 mars 2012: https://www.facebook.com/HavasMediaBE   Posted by David

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Posted in Facebook, Social Media, Social Network

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AMMA AWARDS 2013
Gala & Party - ImagibraineApril 24th, 2014
7 days to go.
Categories
IAB Atelier Advanced – Online Video
4.45 pm: What’s the future of video? – Hugues Rey (Havas Media)May 6th, 2014
19 days to go.
Iamabridge Community
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  • Nielsen TV: Every Day Counts in Radio December 30, 2013
  • Inflation in Ireland: Higher Food Prices Could Mean Fewer Indulgences December 30, 2013
  • Selling Online, Promoting Offline in Italy December 26, 2013
  • Handicapping the Impact of Christmas Music on December Radio December 24, 2013
  • Then and Now: A Look at How Australia’s Connected Consumers Have Changed December 23, 2013
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About myself


"I am a bridge" is my personal blog project where I share some news around my professional environement.

Keywords are mash-up, ethic, mobile, technology, cross-over, social network, advertising, marketing, POE, …

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