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Never Let The Internet Spoil Your Favorite TV Show Again | TechCrunch -> Use mute Packs !

Never Let The Internet Spoil Your Favorite TV Show Again | TechCrunch. King Joffrey was killed this week on Game of Thrones. Poison. Tyrion seems to have been framed. I would apologize for telling you that so blatantly, but if

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Posted in Social Media, TV, Twitter

Social Media Winter is Coming.

Social Media Winter is coming! Alors que la saison 4 de Game of Thrones commence demain sur HBO, Hootsuite vient de mettre en ligne une vidéo qui revisite le générique de la série pour l’adapter à son domaine. Ainsi, le

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Posted in Marketing/Advertising x Facts/Figures

Use Social Media to Build Audience Loyalty and Earned Media Potential – MarketWatch

Use Social Media to Build Audience Loyalty and Earned Media Potential – MarketWatch. Singapore, Mar 26, 2014 (ACN Newswire via COMTEX) — Social media has changed the way people interact with one another, and also how they discover, share and

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Posted in Facebook, Twitter

72% des dirigeants qui déclarent que les médias sociaux sont une priorité stratégique mais seulement 47% a une coordinnation de l’action sur les médias sociaux.

Des médias sociaux au social business. La 2ème édition du Baromètre Entreprise et médias sociaux d’Idaos Lab dresse 4 constats. 1er point : l’organisation des entreprises est en retard sur leurs ambitions social media avec 72% des dirigeants qui déclarent que les médias

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Posted in Social Media

3 Predictions for How Facebook’s Paper Will Impact Social TV – Lost Remote

3 Predictions for How Facebook’s Paper Will Impact Social TV – Lost Remote. By Adam Flomenbaum on February 19, 2014 9:04 AM Two weeks ago Facebook launched Paper, its latest and biggest splash in the standalone mobile app space. Many major tech sites hyped

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Posted in Apple

SRP (2-9/2/2012): Le Dan Late Show Engage !

Le dernier baromètre Social Rating Point de Havas Media plébiscite pour la troisième fois consécutive l’émission “De Zevende Dag” en Flandre. Les prochaines élections, la proposition de taxation au kilométrage, les JO et le salaire du nouveau CEO de Belgacom

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Posted in Marketing/Advertising x Facts/Figures

Introducing Paper by Facebook

Facebook will enter its second decade by starting over entirely. The new beginning comes courtesy of Paper, a standalone iPhone application for reading and writing the news, which will launch February 3, the eve of Facebook’s 10-year anniversary. Metaphorically, Paper

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Posted in Marketing/Advertising x Facts/Figures

Ikea – The Social Catalog

Après l’avoir rendu disponible en réalité augmentée, IKEA a recréé fin 2013 sur Instagram son catalogue papier, édité à près de 200 millions d’exemplaires et qui représente 70% du budget publicitaire annuel de l’enseigne, grâce à la participation des fans.

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Posted in Marketing/Advertising x Facts/Figures

14 tendances social media pour 2014

Bringr, l’outil de monitoring des réseaux sociaux dresse le bilan de cette année 2013 et un panorama des grandes tendances pour 2014: le temps réel qui devient la norme grâce aux réseaux sociaux. la méfiance face aux formats publicitaires classiques et la

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Posted in Marketing/Advertising x Facts/Figures

Facebook domine le partage social, Pinterest roi du e-commerce et Google+ ne décolle pas

Facebook domine le partage social, Pinterest roi du e-commerce et Google+ ne décolle pas. Facebook domine le partage social, Pinterest roi du e-commerce et Google+ ne décolle pas Sommaire : Gigya vient de publier son rapport trimestriel d’analyse des contenus partagés

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Posted in E Business, Facebook, foursquare, Google

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AMMA AWARDS 2013
Gala & Party - ImagibraineApril 24th, 2014
2 days to go.
Categories
IAB Atelier Advanced – Online Video
4.45 pm: What’s the future of video? – Hugues Rey (Havas Media)May 6th, 2014
14 days to go.
Iamabridge Community
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  • Nielsen TV: Every Day Counts in Radio December 30, 2013
  • Inflation in Ireland: Higher Food Prices Could Mean Fewer Indulgences December 30, 2013
  • Selling Online, Promoting Offline in Italy December 26, 2013
  • Handicapping the Impact of Christmas Music on December Radio December 24, 2013
  • Then and Now: A Look at How Australia’s Connected Consumers Have Changed December 23, 2013
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  • Article: Women Account for Nearly Half of UK Mobile Gamers April 23, 2014
    Women in the UK are becoming more digitally enabled, according to a new eMarketer report. Gaming is one area where there has been a particular surge in interest, and female mobile gamers are very much on par with their male counterparts. On top of that, they’re more likely than men to play games on tablets.
  • Article: Hungry Teens Spend Most on Food April 23, 2014
    According to research, food is the No. 1 category for teen spending. But this young demographic is frugal when dining, favoring quick-service restaurants over other establishments.
  • Article: Chile's Internet Users Are Keen Simultaneous Digital Media Consumers April 23, 2014
    In Chile, high digital device usage, a result of advanced internet adoption rates, has given way to simultaneous media consumption. Mobile phones are the most common device for multiscreening while watching TV.
  • Article: Despite Time Spent, Mobile Still Lacks for Ad Spend in the US April 23, 2014
    Mobile may be stealing share of US adults’ daily time spent with media, but print still commands the most ad dollars, according to new eMarketer estimates. US advertisers will spend just 7 cents per US adult per hour spent on mobile this year, vs. nearly $1 for print.
  • Article: UK Key Trends for 2014: Content Creation Is a Top Agenda Item for Brands April 22, 2014
    UK advertisers are scrambling aboard the content marketing bandwagon, and with good reason, according to a new eMarketer report. Nearly nine in 10 marketers are using content marketing, and social media, blogs, website articles and newsletters are the top choices for distributing materials.
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"I am a bridge" is my personal blog project where I share some news around my professional environement.

Keywords are mash-up, ethic, mobile, technology, cross-over, social network, advertising, marketing, POE, …

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