Blog Archives

How the next billion smartphones will be sold – Quartz

How the next billion smartphones will be sold – Quartz. By Simone Foxman — January 29, 2013 AP Photo/Petros Karadjias You can bet on continued rapid growth in the smartphone market. But ongoing unbridled profitability for its biggest players such as Apple and

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Posted in Apple, BlackBerry, Mobile Marketing

BlackBerry réussira-t-il à revenir à la mode?: L’Echo

BlackBerry réussira-t-il à revenir à la mode?: L’Echo.   Le groupe ca­na­dien va lan­cer en grande pompe mer­cre­di ses Black­Ber­ry 10. Avec trois ans de re­tard. Le lan­ce­ment de la der­nière chance pour l’ex-lea­der des smart­phones. Jadis lea­der du mar­ché

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Posted in Apple

BlackBerry dans la tourmente, la saga continue!

(Mise à jour) BlackBerry dans la tourmente, la saga continue!. Via ZDnet Green SI par Frédéric Charles Après l’annonce Vendredi de mauvais résultats trimestriels et des pistes d’une nouvelle stratégie, de nombreux analystes ont annoncé la sortie de RIM du marché grand

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Posted in Android, BlackBerry, Marketing/Advertising x Facts/Figures, Mobile Apps, Mobile Marketing

1B Mobile Users by 2016, Apple, Google and Microsoft with 90% share

1B Mobile Users by 2016, Apple, Google and Microsoft with 90% share. ABOUT THE AUTHOR Matthew Panzarino is the News and Apple Editor of TNW. Matthew brings 20 years of computing experience and mobile tech obsession to delivering the latest

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Posted in Apple, Google, Ipad, Marketing/Advertising x Facts/Figures, Microsoft, Mobile Marketing, SoLoMo, Tech Innovation

With 8.7% market share, Apple has 75% of cell phone profits – Apple 2.0 – Fortune Tech

With 8.7% market share, Apple has 75% of cell phone profits – Apple 2.0 – Fortune Tech. Between them, Samsung and Apple are sucking up 91% of the winnings Click to enlarge. Source: Asymco.com Asymco‘s Horace Dediu on Friday updated

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Posted in Apple, Marketing/Advertising x Facts/Figures

Apple will stop being cool in 2012, IBD says

Apple will stop being cool in 2012, IBD says. As each year draws to a close, we can always count on a flurry of predictions for the tech industry over the coming 12 months. Our favorite soothsaying for 2012 came

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Posted in Marketing/Advertising x Facts/Figures, Opinion

L’avenir est-il si noir pour BlackBerry ? | Atlantico

L’avenir est-il si noir pour BlackBerry ? | Atlantico.  Crédit flickr/alv1nW Atlantico : Alors que Rim, l’inventeur du BlackBerry annonce une baisse de 71% de ses bénéfices pour 2011 - un profit de 265 millions de dollars, contre 911 millions pour

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Posted in Apple, BlackBerry, Mobile Marketing, Opinion

Research In Motion Will Be Dead By 2013

Research In Motion Will Be Dead By 2013. 4, 2011, 12:00 PM | Image: AP Research in Motion will no longer be an independent company by the end of the first quarter of 2013, says Eric Jackson, manager of Ironfire

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Posted in BlackBerry

Worldwide Smartphone Market Expected to Grow 55% in 2011 and Approach Shipments of One Billion in 2015, According to IDC

IDC – Press Release – prUS22871611. FRAMINGHAM, Mass. June 9, 2011 – The worldwide smartphone market is forecast to grow 55% year over year in 2011 as a growing number of users turn in their feature phones for more advanced

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Posted in Android, BlackBerry, Mobile Marketing

RIM lance sa tablette PlayBook aux États-Unis et au Canada – LExpansion.com

via RIM lance sa tablette PlayBook aux États-Unis et au Canada – LExpansion.com. zdnet.fr - publié le 20/04/2011 à 08:10 Disponible depuis mardi, la tablette fait ses débuts en Amérique du Nord. La sortie intervient après un accueil assez mitigé de la

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Posted in BlackBerry

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  • Nielsen TV: Every Day Counts in Radio December 30, 2013
  • Inflation in Ireland: Higher Food Prices Could Mean Fewer Indulgences December 30, 2013
  • Selling Online, Promoting Offline in Italy December 26, 2013
  • Handicapping the Impact of Christmas Music on December Radio December 24, 2013
  • Then and Now: A Look at How Australia’s Connected Consumers Have Changed December 23, 2013
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  • Article: Italy’s Smartphone ‘Second Screeners’ Visit Social Networks While Watching TV April 18, 2014
    Checking in on social sites is the most popular TV-related activity among smartphone users in Italy. And more than half of those who access social networks while viewing television click on ads there.
  • Article: What Is the Future of Proximity Marketing? April 18, 2014
    Proximity marketing isn’t new, but according to a new eMarketer report, the field is still new enough to make it extremely difficult to forecast. The only thing that everyone agrees on is that retailer uptake of new platforms will be limited to small-scale tests in 2014. Beyond that, opinions are split, with some expecting proximity platforms to transform co […]
  • Article: CMO One-to-One: Taco Bell’s Secret Sauce Might Just Be Mobile Marketing April 18, 2014
    Chris Brandt, CMO at Taco Bell, is calling the quick-service restaurant’s new breakfast items “innovation with a twist on the familiar.” That’s his plan in marketing too, by using Instagram and soon rolling out a mobile ordering app.
  • Article: Google’s Search Revenues Shift April 17, 2014
    Marketers are finding that Google’s Product Listing Ads (PLAs) perform better than regular paid search campaigns. As a result, they’re moving ad dollars from general paid search budgets toward PLA spending.
  • Article: UK Key Trends for 2014: Big Data—Much Talk, Little Action? April 17, 2014
    The notion of big data is a major challenge for UK advertisers, according to a new eMarketer report. The prospect of capitalizing on the mountains of digitally collected data available is compelling. But what data is most important, and how should it be analyzed? Many UK firms are taking some steps to master this, but it’s a slow process that demands time, m […]
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"I am a bridge" is my personal blog project where I share some news around my professional environement.

Keywords are mash-up, ethic, mobile, technology, cross-over, social network, advertising, marketing, POE, …

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