Beddit is a sleep monitoring system that does not use the typical wearable sensors, headbands or bracelets. The system uses an ultra-thin film sensor that is placed under your sheet to monitor your body using the science of — ballistocardiography. It collects biometric data including heart rate, breathing patterns, snoring, body movements, sleep and wake time and even sleep stages. All of this data is collected and sent to a smart device app for you to review when you wake and the app will even offer suggestions on how you can make changes to get a better night’s sleep.
Published by huguesrey
+25 years of media agencies development combined with a shared passion of education Hugues began his carreer in ‘92 as Research Manager for Media+Square (now WPP Mindshare) and than as Research Director for Initiative Media in ‘98. In 2000, he created Fastbridge - the digitale agency of Initiative Media In 2006 & 2007, Hugues was the Digital Director Europe Middle East Africa for Initiative. In 2008, he has been promoted as Chief Strategy Officer for Mediabrands. He begon at Havas Media Belgium in Sept 2010 where he is now the CEO’s. Hugues is also active in many professional media associations (UMA (President 2012-2013) - CIM (former President of the strategy comittee, former president of TV Commission TV, former president Internet-commission) – GRP – IAB - ...). Since 2019, Hugues is the Chairman of the board of the Belgian Management & Marketing Association (BMMA). He is also responsible for several readings at Solvay Brussels School of Economics (ULB) about (Digital) Communication and Marketing (Brussels/Saigon). I‘Am A Bridge is Hugues blog project: www.huguesrey.com In 2010, Hugues was very proud to receive a “Lifetime Achievement Award” during the Mixx Award View all posts by huguesrey