What You Need to Know About Twitter’s New Profile Design – 4/8/2014 | Sally U: Business, Marketing & Social Media


What You Need to Know About Twitter’s New Profile Design – 4/8/2014 | Sally U: Business, Marketing & Social Media.

In the world of social media, we have to expect frequent changes to the platforms we use. So it’s no surprise that Twitter started rolling out an all-new profile design this month. The look is similar to Facebook’s profile layout and makes profiles look more attractive with a layout that makes more sense and has less empty space.

New design features are:

  • Header Image: Larger header image that spans across the top of your page (dimensions are 1500×500)
  • Profile Image: Larger profile image (dimensions are 400×400)
  • Pinned Tweets: Ability to “pin” a tweet to the top of your feed
  • Best Tweets: Tweets with higher engagement are enlarged to stand out more
  • Filtered Tweets: Ability to select which tweets you see: all, those with photos/videos, or only tweets & replies (similar to Facebook news feed views)
  • Tweeter Since: The year you joined Twitter will be displayed
  • Column Display: Content is spread out in 3 columns instead of 2
  • Tabs: Floating tabs have been added below cover photo instead of links in the top left (access to tweets, followers, following, favorites & lists)
  • Mutual Followers: Addition of “Followers You Know”

Here are some of the new changes to Twitter profiles. Content that was previously listed in 2 columns will be spread out to 3 columns and a much more attractive layout.

Is This a Good Thing?

Of COURSE it is! Critics have said this new layout resembles Facebook, but that’s not a bad thing. Since Facebook is the most popular social media site, Twitter can do itself a favor by adding that familiarity to its own layout. One of the top reasons I’ve heard for people not using Twitter is they don’t “know what to do with it.” By creating a more familiar layout and allowing users to have a more visual experience, Twitter can grow its user base by becoming more appealing.

When Will My Profile Be Updated?

Twitter started the roll out of the new design April 8, 2014 and has started with some celebrities, such as Zac EfronKerry WashingtonMichelle Obama and Floyd Mayweather, and new accounts will have the new layout as well. The rest of us will start getting the new layout over the next several weeks, according to Twitter.

Do you have the new layout? If so, share a link in the comments below so we can all check it out!

Here's a template for the new header and profile Twitter dimensions for the update starting April 8, 2014.

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