Gartner Hype Cycle for Digital Marketing, 2015: Real-Time Marketing (more than 10 years from now ?)


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New digital trends surface daily, and you’ve got countless shiny objects clamoring for your attention. You need to know which technologies will deliver the best possible experience for your customers, in your unique context.

The Gartner Hype Cycle for Digital Marketing gives you a measured approach. This research cuts through the hype and shows you which technologies are emerging, overhyped, and really ready for prime time so that you can understand which trends and technologies to use – and which to avoid.

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