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Spotify, un succès mondial, un gros bémol des artistes

Spotify, un succès mondial, un gros bémol des artistes. L’Allemagne est le treizième pays dans lequel le site de streaming musical ouvre son service en langue locale Delphine Cuny Le site lancé en Suède il y a trois ans vient

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Posted in Marketing/Advertising x Facts/Figures, Music Industry Evolution

Labels, artistes : spotify bataille  , Actualités

labels, artistes : spotify bataille  , Actualités. Spotify a récemment choisi de ne pas diffuser sur son service le dernier album de la chanteuse Adele, trop exigeante. Les négociations avec ses représentants ont été rompues, symbole des relations de plus en

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Posted in Marketing/Advertising x Facts/Figures, Music Industry Evolution

La musique numérique surpasse les ventes physiques aux USA

La musique numérique surpasse les ventes physiques aux USA. Pour la première fois, la musique numérique a dépassé les ventes physiques aux États-Unis. Celle-ci a en effet représenté 50,3 % des ventes totales de musique en 2011. En France, le

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Posted in Marketing/Advertising x Facts/Figures, Music Industry Evolution

Mobile Music Wants To Be Free 05/25/2011

via MediaPost Publications NPD: Mobile Music Wants To Be Free 05/25/2011. by Mark Walsh, 5 hours ago Market research firm NPD released findings todayindicating the spread of smartphones has helped expand the mobile music audience. The number of active mobile music listeners increased

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Posted in Music Industry Evolution

Spotify a distribué 420 000 € aux artistes suédois en trois mois (Source: PC Impact)

Le logiciel de streaming de musique Spotify est un concurrent suédois de Deezer. Il est devenu en quelques années une des principales sources de musique des internautes de ce pays scandinave, avec un million d’utilisateurs dans ce pays de 9

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Posted in Apple, Music Industry Evolution

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AMMA AWARDS 2013
Gala & Party - ImagibraineApril 24th, 2014
8 days to go.
Categories
IAB Atelier Advanced – Online Video
4.45 pm: What’s the future of video? – Hugues Rey (Havas Media)May 6th, 2014
20 days to go.
Iamabridge Community
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  • Nielsen TV: Every Day Counts in Radio December 30, 2013
  • Inflation in Ireland: Higher Food Prices Could Mean Fewer Indulgences December 30, 2013
  • Selling Online, Promoting Offline in Italy December 26, 2013
  • Handicapping the Impact of Christmas Music on December Radio December 24, 2013
  • Then and Now: A Look at How Australia’s Connected Consumers Have Changed December 23, 2013
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  • Article: TV Still Tops Ad Response Table in Western Europe April 16, 2014
    Consumers in France, Germany and Spain are more than twice as likely to view TV ads favorably than ads on smartphones. Despite this, they still pay attention to ads on mobile devices.
  • Article: Majority of Interactive Videos Viewed Through the End April 16, 2014
    Interactive video was a smash hit in 2013, with fully played rates reaching 70.0% in North America. According to research, interactive video advertising is poised to see tremendous growth again in 2014.
  • Article: Social Media Advertisers in Canada Favor Nonpaid Strategies April 16, 2014
    Paid social advertising products have recently surfaced in Canada. But according to a new eMarketer report, marketers still prefer earned media efforts. Consumer engagement is the most important social marketing activity.
  • Article: Special Offers Get Mobile Users to Opt In April 16, 2014
    Deal-seeking is the top reason US mobile device users sign up to receive mobile marketing messages. And research finds that discounts are the primary driver of actions taken after seeing such messages.
  • Article: Digital Buying Is on the Rise in Mexico April 15, 2014
    Ecommerce sales in Mexico will grow 20.0% in 2014 to reach $11.43 billion. eMarketer expects increases to come on the shoulders of 10.4 million digital buyers. Though forecasts vary widely across sources, as many as 71% of internet users in the country may have purchased digitally in the past.
About myself


"I am a bridge" is my personal blog project where I share some news around my professional environement.

Keywords are mash-up, ethic, mobile, technology, cross-over, social network, advertising, marketing, POE, …

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